Case study

BASF is a world leading chemical company, their Food and Nutrition segment offers a broad range of high-quality vitamins, carotenoids, functional and food ingredients, or process aids, but also ready-to-market product concepts that meet the desires of consumers today and tomorrow.

Working as an extension to their Asia Pacific Marketing team, KD&M has provided an array of services including -

  • Marketing consultation on a variety of brands and strategies.
  • Exhibition stands and collateral design and production.
  • Sales tools - design and production.
  • Presentations including packaging concepts and mock-ups for major brands including Coca Cola, Fonterra and Blackmores.
  • Internal marketing documents.
  • Advertising.

The multitude of projects KD&M worked on played an integral role in winning many major contracts which equated to millions of dollars of business.

Client

BASF

Services

Marketing

Graphic Design

Advertising

Printing

Client feedback

 

  • Author

    'KD&M provided strategic and tactical elements that have solidified and clarified our strategy, which has helped secure new business.'

    K. Grassi - BASF Human Nutrition (ENH), Asia Pacific

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