Rosemoon Spa located in the Pan Pacific Hotel, provides spa services to hotel guests and the general public.
They wanted to enhance their presence within the hotel and within the CBD. With this in mind KD&M set out a marketing plan which included a variety of campaigns aimed at a selection of target audiences and rebranding as 'Your Spa in the City'.
The rebranding positioned them as a high-end spa in a central location, convenient for city workers, shoppers and hotel guests alike.
Rosemoon
Marketing
Branding
Graphic Design
Advertising